Communications Office

You are what you read

August 1, 2019

With the rise of social media and digital access to news sources, it can sometimes be challenging to understand the origins of the news stories we encounter. Quite frankly, it can be hard to process the news in today’s world of sensationalized headlines and misdirecting clickbait. This is not to say credentialed sources are obsolete;…

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The keys to Daddy’s Cadillac

July 10, 2019

We may not be helping people determine how to invest millions of dollars, but we do have a responsibility to safeguard something also very valuable…

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Transforming the Church, one website at a time.

July 3, 2019

If you’re joining today to read, I hope you are looking forward some time off this week to celebrate the Fourth of July with your friends and family. Though we have many irons-in-the-fire here, I know our team here is grateful for a break from the everyday routine to reflect on the freedoms and privileges…

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Answering a Few “Frequently Asked Questions”

June 20, 2019

Answering a Few “Frequently Asked Questions” Readers, it has truly been another full week of projects, and progress. I am so grateful for this platform and the opportunity to provide insight into the day-to-day work we’re tackling in the Communications office. Our Bishop’s goals for the diocese are ambitious, to say the least! Our efforts…

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Why are we doing that? How data is informing our decision making.

June 12, 2019

Some companies tout they are “data-driven.” I prefer the term “data-informed.” Knowing what people are doing helps us in answering the next question, which is “Why are they doing that?” But if we only look at the data, sometimes we neglect to ask the bigger question of “Why?” For instance, in 2012 the Center for…

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Communicating Better Together

June 7, 2019

Please enjoy this overview of our strategic communications plan, presented by Helen Osman, the Director of Communications for the Diocese of Jefferson City. You can learn more about our progress on building parish branding efforts, developing interactive and engaging parish websites and supporting parish communicators in our “Better Together Branding Initiative” series here on the…

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Key takeaways for parishes joining us on the website development journey

June 5, 2019

Casting a vision that includes, well, you! Let me apologize – your regular Wednesday post was delayed last week, thankfully for a great reason. For the past several business days I’ve been able to sit in on fruitful, constructive meetings pertaining directly to parish branding and website development efforts. Last Wednesday a small collection of…

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How do you eat an elephant?

May 15, 2019

“One bite at a time” a good friend of mine said in the middle of a complex project. If there’s anything spending three years south of the Missouri border (Alabama, to be precise) taught me, it’s that southerners have an uncanny ability to marry humor and truth in their catchy one-liners. That’s stuck with me.…

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Parishes who brand together, are ‘Better Together.’

May 7, 2019

This post is the first in a weekly series exploring the “Better Together Branding Initiative” a diocesan-wide project helping parishes refresh their brands and digital presence. In my first several weeks as Director of Parish Communications, I have been met with warm welcomes, well-wishes and many enthusiastic questions about the progress of, what I refer…

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